Koolgames Case Study

Session 20: KoolGames.com Case Study Questions 1. Compete the following SWOT (Strengths, Weaknesses, Opportuni±es and Threats) analysis for all Fve of the players in the KoolGames.com case. a. KoolGames.com Strengths Weaknesses $1 million backing from VC Weak legal support SigniFcant ini±al sales Loses revenue that could have been generated from their own products Entrepreneurial team with quality computer science skills Di²culty spreading and growing brand name and increasing brand loyalty Lack of control over viral sales from Hot-Damn OpportuniTes ±hreats KoolGames.com products are being sold in more places KoolGames.com will not be recognized for its products Products recognized and becoming well known Copyright/patents may not be viable interna±onally Gaining interna±onal audience R&D cost down the drain if Hot-Damn con±nues to receive credit for products Through some work, can take appropriate measure to make copyrights viable interna±onally If Hot-Damn fails, can essen±ally a³ect KoolGames nega±vely Able to Fle lawsuit against Hot-Damn Damages band image due to piracy and lack of control over selling their products b. Almost Angles Strengths Weaknesses Owns 52% of KoolGames No interna±onal presence or in´uence over how the PRC will handle case Poten±al to extend market overseas SigniFcant amount of lost revenue Solid Fnancial support and backing Unlikely lost revenue will be recovered Generous support for start-ups from patent applica±on to product development funding Cost of hiring lawyers and team for the lawsuit Lack of control over interna±onal market OpportuniTes ±hreats Learning experience, can ±ghten protec±on for future products Huge loss if KoolGames tank and cannot control HotDamn’s IP infringements Can u±lize Hot-Damn’s china knowledge of

... Sheffield Executive Board (SEB) “Making the right things happen for Sheffield” Minutes of the Open Session: Wednesday, 10 September 2014 Held in Room 5603, Floor 6, Howard Building, Sheffield Hallam University Present: Neill Birchenall, Managing Director, Birchenall Howden (Vice Chair) The Very Reverend Peter Bradley, Dean of Sheffield Deborah Egan, Sheffield City Region LEP Toby Hyam, Managing Director, Creative Space Management Heather MacDonald, Principal & Chief Executive, The Sheffield College Debbie Matthews, Chief Executive, Manor and Castle Development Trust John Mothersole, Chief Executive, Sheffield City Council Mark Smith, Operations Director, Safe at Last Sharon Squires, Director, Sheffield First Sue White, Chief Executive, Voluntary Action Sheffield Richard Wright, Executive Director, Sheffield Chamber of Commerce & Industry David Hartley, District Commander Sheffield, South Yorkshire Police Tracey Lancaster, Director of Corporate Affairs, Sheffield Hallam University Linda Mayhew, Business Manager, South Yorkshire Criminal Justice Board Neil Riley, Assistant Chief Executive, Sheffield Teaching Hospitals NHS Foundation Trust Jill Twigger, District Operational Manager (Sheffield), Jobcentre Plus In Attendance: Dan Spicer, Policy & Improvement Officer, Sheffield First Kay Kirk, Sheffield First (minutes) Kim Streets, Museums Sheffield for item 4 Chris Dymond, Unfolding Innovation for item 7 Agenda Item Action 1. Welcome and Apologies...


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